
Person
Sut Jhally
Directing · Kenya
Biography
Sut Jhally is Professor of Communication at the University of Massachusetts at Amherst and founder and Executive Director of the Media Education Foundation (MEF). He is one of the world's leading scholars looking at the role played by advertising and popular culture in the processes of social control and identity construction. The author of numerous books and articles on media (including The Codes of Advertising and Enlightened Racism) he is also an award-winning teacher (a recipient of the Distinguished Teaching Award at the University of Massachusetts, where the student newspaper has also voted him "Best professor"). In addition, he has been awarded the Distinguished Outreach Award, and was selected to deliver a Distinguished Faculty Lecture in 2007. He is best known as the producer and director of a number of films and videos (including Dreamworlds: Desire/Sex/Power in Music Video; Tough Guise: Media, Violence and the Crisis of Masculinity; and Hijacking Catastrophe: 9/11, Fear & the Selling of American Empire) that deal with issues ranging from gender, sexuality and race to commercialism, violence and politics. Born in Kenya, raised in England, and educated in graduate studies in Canada, he currently lives in Northampton, Massachusetts.
Known for

Killing Us Softly 3: Advertising's Image of Women
Director
Tough Guise: Violence, Media & the Crisis in Masculinity
Director

The Occupation of the American Mind
Self - Professor, University of Massachusetts

Behind the Shield: The Power and Politics of the NFL
Executive Producer

This Land Is Our Land
Director

Atrocity Inc.
Director
The Codes of Gender
Himself

Consumerism & the Limits to Imagination
Director

No Logo
Director

Capitalism Hits the Fan
Director
Filmography
- 2024Atrocity Inc.Director
- 2022Behind the Shield: The Power and Politics of the NFLExecutive Producer
- 2021Stuart Hall: Through the Prism of an Intellectual LifeDirector
- 2020The Man CardExecutive Producer
- 2018The Bystander Moment: Transforming Rape Culture at its RootsExecutive Producer
- 2018Digital DisconnectExecutive Producer
- 2018Advertising at the Edge of the Apocalypse
- 2017Constructing the Terrorist Threat: Islamophobia, The Media & The War on TerrorDirector
- 2016The Occupation of the American MindSelf - Professor, University of Massachusetts
- 2015GuylandProducer
- 2014Consumerism & the Limits to ImaginationDirector
- 2013Feeding Frenzy: The Food Industry, Obesity and the Creation of a Health Crisisself
- 2012Flirting with Danger: Power & Choice in Heterosexual RelationshipsDirector
- 2010The Codes of GenderHimself
- 2010The Mean World SyndromeExecutive Producer
- 2010Killing Us Softly 4: Advertising's Image Of WomenDirector
- 2010Asking For It: the Ethics & Erotics of Sexual ConsentDirector
- 2010This Land Is Our LandDirector
- 2009Capitalism Hits the FanDirector
- 2007Dreamworlds 3: Desire, Sex, and Power in Music VideoHimself (Narrator)
- 2007Freedom of Expression: Resistance & Repression in the Age of Intellectual PropertyExecutive Producer
- 2006Reel Bad Arabs: How Hollywood Vilifies a PeopleDirector
- 2006Big Bucks Big Pharma - Marketing Disease and Pushing DrugsWriter
- 2004Peace, Propaganda & the Promised LandDirector
- 2004Hijacking Catastrophe: 9/11, Fear & the Selling of American EmpireDirector
- 2003No LogoDirector
- 2003Wrestling with ManhoodDirector
- 2003Rich Media, Poor DemocracyExecutive Producer
- 2002Playing UnfairExecutive Producer
- 2001Money for Nothing: Behind the Business of Pop MusicExecutive Producer
- 2000Game Over: Gender, Race & Violence in Video GamesExecutive Producer
- 2000Killing Us Softly 3: Advertising's Image of WomenDirector
- 2000Behind the Screens, Hollywood Goes HypercommercialExecutive Producer
- 1999Tough Guise: Violence, Media & the Crisis in MasculinityDirector
- 1998Edward Said On Orientalism: "The Orient" Represented in Mass MediaDirector
- 1998Advertising and the End of the WorldProducer
- 1998On 'Orientalism'Director
- 1998Edward Said: The Myth of "The Clash of Civilizations”Director
- 1997Stuart Hall: Representation & the MediaHimself
- 1997Stuart Hall: Race, The Floating SignifierDirector
- 1997bell hooks: Cultural Criticism & TransformationDirector
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