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Grails: When Sneakers Change the Game

Season 1

2022 · 6 episodes

  1. 1. Chapter 1: The Logo

    2022-12-14 · 28m

    Two young black entrepreneurs create Eastside Golf to change how the game looks. But disrupting a sport as conservative as golf isn’t going to be easy.

  2. 2. Chapter 2: The Break

    2022-12-14 · 27m

    Eastside Golf is tasked with designing its first sneaker, and feels pressure to create something groundbreaking and authentic.

  3. 3. Chapter 3: The Launch

    2022-12-14 · 26m

    Eastside Golf’s first shoe release makes waves in the sneaker community, but Earl and Olajuwon are focused on creating something bigger and better.

  4. 4. Chapter 4: The Gospel

    2022-12-14 · 23m

    Eastside Golf wants to fundamentally change the game of golf with its products, but traditional forces stand in the way of progress.

  5. 5. Chapter 5: The Reveal

    2022-12-14 · 26m

    Earl meets with avowed sneakerhead DJ Khaled for advice on how to grow the business; the latest collaboration with Nike is ready for approval.

  6. 6. Chapter 6: The Grail

    2022-12-14 · 29m

    As Eastside Golf celebrates its latest collaboration with Nike, the founders seek advice on how to build the business while staying true to their values.

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