Series 10

2018

1. 1. Episode 1

   2018-05-02

   How are the big banks selling themselves during the royal commission? Will Coke No Sugar reverse sliding soft drink sales? Ads that murder our favourite songs, and a Pitch to make Australia the USA's 51st State.

2. 2. Episode 2

   2018-05-09

   Wil Anderson, Russel Howcroft and Todd Sampson analyse Facebook's new ad campaign, a company in crisis and the evolution of Brand Zuckerberg. Plus selling Australia to the USA and a pitch to shut down the internet.

3. 3. Episode 3

   2018-05-16

   Gruen looks at the changing face of pharmacies - how the humble chemist became a $16 billion industry? Why are so many celebrities flogging fragrances? A Pitch to boycott the Royal Wedding; David Warner's redemption tour.

4. 4. Episode 4

   2018-05-23

   The race to trace your saliva - the booming business of DNA testing. Selling gossip magazines in the aftermath of the Royal Wedding and Rebel Wilson. Plus, a Pitch for a compulsory parental payback scheme.

5. 5. Episode 5

   2018-05-30

   This week on Gruen, we pull back the covers on mattresses and find out how sleep is being sold and disrupted. A confronting animal rights campaign. Plus a Pitch to reposition the art of cheating.

6. 6. Episode 6

   2018-06-06

   How do you sell something a quarter of a million Australians have ditched in the past year: health insurance. An IKEA ad that's almost as baffling as its store layouts and a Pitch to save the humble bee. Joining Wil, Todd and Russel are Dee Madigan and Lauren Fried.

7. 7. Episode 7

   2018-06-13

   How the big hair loss brands target male insecurities. Amazon Australia, eBay and the online shopping wars. Plus a Pitch to pay teachers as much as politicians. Joining Wil, Todd & Russel are Camey O'Keefe and Emily Taylor.

8. 8. Episode 8

   2018-06-20

   Eating in and the new way to take-out, we dish up on how Uber Eats, Deliveroo, Menulog and Foodora are changing food delivery; Raising awareness for a cancer no one talks about; a Pitch to take the World Cup across the ditch.

9. 9. Episode 9

   2018-06-27

   How confectionery is marketing itself without any TV ads; the flood of End of Financial Year Sales - do they work or do consumers have discount fatigue? Plus a Pitch to convince Millennials to move where the grass is greener.

10. 10. Episode 10

    2018-07-04

    On the final Gruen for 2018, the supermarket bag ban - was it a big PR win or a spectacular fail? Unpacking ASMR - an online trend with big brands riding on its coattails. Plus a Pitch to persuade us to abandon banks forever.